How Long to Rank on Google?

Note: You can skip the whole article and scroll to bottom for a conclusion, if you do not want to know things in detail.

I went through many websites, videos on youtube and reached out to some blog owners to just get answer to a single question. How long does it take to rank on google? And I have some answers with my own exprience.

Ahrefs’ Study on how long to rank on google

So, obviously not everyone can be there for any given search only 10 articles or pages can rank in that top 10. Based on Ahrefs’ study of over two million random keywords by Ahrefs. They found that the average top 10 ranking page is at least 2 years old. Those that ranked in position #1 are almost three years old on average.

Do not lose hope though 22% of pages that currently rank in the top 10 were created within one year.

Were they lucky?

The answer is no  because the reason they got to the Top10 in less than a year is most likely hard work and great knowledge of SEO, not luck.

Income School’s study on how long to rank on google

New WebsiteModerately Established WebsiteWell Estabslihed Website
35 weeks25 weeks18 weeks

They studied more practical thing than how long it will take your website to rank on top of google search results. What they studied is that, how long will it take for an article or post to reach such a rank that it can bring 90% of the traffic that article or post will ever bring.

They found that it takes about 35 weeks for a new website to reach such a position. For moderately established websites it takes about 25 . And for well established site you are looking for 18 weeks. For quicker results you should target less searched keywords.

How does Google Search work?

Google has  softwares called spiders which crawls through the web. A spider goes to a website and reads all the content. When it finds a link then it adds the new link into the index. It continues to index continuously and saves all the data of the website. Here, is a video by google explaining how google ranks a website-

So, how google ranks websites?

How does Google decide which few documents I really want?

By asking questions; more than two hundred of them. Like:

  • How many times does this page contain your keywords?
  • Do the words appear in the title? In the URL (web address)?
  • Do the words appear directly adjacent?
  • Does the page include synonyms for those words?
  • Is this page from a quality website? Or is it low quality, even spammy? What is this page’s PageRank? That’s a formula invented  by our founders, Larry Page and Sergey Brin, that rates a web page’s importance by looking at how many outside links point to it, and how important those links are.

All these points are official by google.


How long does it take to rank in top 10 in the search results?

So basically,  Ahrefs did a recent study where they found that the average page that they ranks in the top ten for any given search was right around two years old.

And what about for those pages that actually ranked number one? Well most of those the average age is right around three years old.

Do not lose hope though 22% of pages that currently rank in the top 10 were created within one year.

How long it’s gonna take any piece of content to get to 90% of as high as it’s ever going to get?

So, Income School’s study basically found three things. They found it for brand new sites putting up a new page, that content took about 35 weeks to reach almost as high as it was ever going to get. For a moderately established website that same content would take 25 weeks to reach the 90 percent mark. And for well-established sites you’re looking at more around 18 weeks. 


Sources of information:

1.  Ahrefs

2. Income School

3. Google’s Educator

4. Google YouTube

Also visit: Web Designing

This Post Has 3 Comments

  1. Sushma mewundi

    Definitely very much needed information so that people do not lost hope and continue their work. Thanks for the information.

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